IBO 02 Solved Assignment 2022-23

 

IBO 02 Solved Assignment 2022-23

International Marketing Management

IBO 02 Solved Assignment 2022-23 : All assignments are in PDF format which would be send on email/WhatsApp (9958676204) just after payment.

COURSE CODE : IBO 02

COURSE TITLE : INTERNATIONAL MARKETING MANAGEMENT

ASSIGNMENT CODE : IBO-02/TMA/2022-23

COVERAGE : ALL BLOCKS

Maximum Marks: 100

Note: Attempt all the questions.

Q1. Explain the various steps involved in the process of international marketing research. Also discuss the complexities of International marketing research.

20

Q2. Discuss the objectives and key issues in international marketing communication.

20

Q3. Write short notes on the following:

5x4=20

a) International marketing control

b) EPRG Orientation

c) Transfer Pricing

d) E-business

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Q4. Differentiate between the following:

5x4=20

a) Licensing and Contract manufacturing

b) All you can afford and Share of voice approaches of advertising budget

c) Domestic Agent and Domestic Merchants

d) Census and Sample method of data collection

Q5. Comment briefly on the following statement:

5x4=20

a) There are certain special factors to be considered in export packaging.

b) In reality it is possible for a company to manage the publicity campaign by following few steps.

c) Firms face certain unique problems while marketing services internationally.

d) Presentation of the research report can be done in two ways: informal and formal.

IBO 02 Solved Assignment 2022-23 : All assignments are in PDF format which would be send on email/WhatsApp (9958676204) just after payment.

POST GRADUATE DIPLOMA IN AUDIO PROGRAMME PRODUCTION P.G. Diploma Programmes PGDIOBO ASSIGNMENTS

Dear Learner,

You have to submit one assignment in each course, i.e. IBO 02, IBO 02. All these are Tutor Marked Assignments (TMAs). Before attempting the assignments, please read the instructions provided in the Programme Guide carefully.

Kindly note, you have to submit these assignments to the Coordinator of your Study Centre within the stipulated time for being eligible to appear in the term-end examination. You must mention your Enrolment Number, Name, Address, Assignment Code and Study Centre Code on the first page of the assignment. You must obtain a receipt from the Study Centre for the assignments submitted and retain it. Keep photocopies of the assignments with you.

After evaluation, the assignments have to be returned to you by the Study Centre. Please insist on this and keep a record with you. The marks obtained by you will be sent by the Study Centre to the Student Evaluation Division at IGNOU, New Delhi.

Guidelines for Doing Assignments

There are five questions in each assignment, all carry equal marks. Attempt all the questions in not more than 500 words (each). You will find it useful to keep the following points in mind:

Planning: Read the assignments carefully. Go through the units on which they are based, make some points regarding each question and then rearrange them in a logical order

Organization and Presentation: Be analytical in your selection of the information for your answer. Give adequate attention to the introduction and the conclusion. Make sure that your answer is logical and coherent; has a proper flow of information.

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