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BRL 006 Solved Assignment 2022-23


BRL 006 Solved Assignment 2022-23

Buying and Merchandising-1

BRL 006 Solved Assignment 2022-23 : All assignments are in PDF format which would be send on email/WhatsApp (7827967728) just after payment.

Course Code : BRL 006

Course Title : Buying and Merchandising-1

Assignment Code : BRL 006/TMA/2022-23

Maximum Marks: 100

Attempt all the questions.

(A) Short Type Questions

1. What do you mean by brand management? Describe various components of brand management.


2. “The concept of category caption is helpful but it requires watch.” Explain.


3. Explain the importance of the merchandise planning in the retail business. Describe different factors that are taken into account for this purpose.


4. Describe nine laws that influence buyer’s price sensitivity.


5. “Selecting an appropriate vendor is the key step in the success of an enterprise.” Elaborate.


6. Distinguish between:

(a) Fad Category and Fashion Category.


(b) Mark-up pricing and Mark-down pricing


7. Explain the concept of open-to-buy. How is it helpful in increasing profits of a retail store?


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 (B) Essay Type Questions

8. Explain different ratios that measure the performance of the store operations.


9. What is a private label? What are the major challenges faced by it?


BRL 006 Solved Assignment 2022-23 : All assignments are in PDF format which would be send on email/WhatsApp (7827967728) just after payment.


Dear Learner,

You have to submit one assignment in each course, i.e. BRL 006. All these are Tutor Marked Assignments (TMAs). Before attempting the assignments, please read the instructions provided in the Programme Guide carefully.

Kindly note, you have to submit these assignments to the Coordinator of your Study Centre within the stipulated time for being eligible to appear in the term-end examination. You must mention your Enrolment Number, Name, Address, Assignment Code and Study Centre Code on the first page of the assignment. You must obtain a receipt from the Study Centre for the assignments submitted and retain it. Keep photocopies of the assignments with you.

After evaluation, the assignments have to be returned to you by the Study Centre. Please insist on this and keep a record with you. The marks obtained by you will be sent by the Study Centre to the Student Evaluation Division at IGNOU, New Delhi.

Guidelines for Doing Assignments

There are five questions in each assignment, all carry equal marks. Attempt all the questions in not more than 500 words (each). You will find it useful to keep the following points in mind:

Planning: Read the assignments carefully. Go through the units on which they are based, make some points regarding each question and then rearrange them in a logical order

Organization and Presentation: Be analytical in your selection of the information for your answer. Give adequate attention to the introduction and the conclusion. Make sure that your answer is logical and coherent; has a proper flow of information.

For IGNOU Solved Assignment PDF & Hand Written


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