BRL 15 Solved Assignment 2022-23

 

BRL 15 Solved Assignment 2022-23

IT APPLICATION IN RETAIL

BRL 15 Solved Assignment 2022-23 : All assignments are in PDF format which would be send on email/WhatsApp (7827967728) just after payment.

Course Code : BRL 15

Course Title : IT APPLICATION IN RETAIL

Assignment Code : BRL 15/TMA/2022-23

Maximum Marks: 100

Attempt all the questions.

(A) Short Type Questions

1. What is e-retailing? Explain the components of e-retailing.

10

2. List the steps for Advanced Customer Analytics.

10

3. What is information technology? What are its applications?

10

4. Distinguish between the following:

10

a) Location Hierarchy and Time Hierarchy

b) Interior display and window display

c) Magnetic stripe readers and Fingerprint readers

d) Information System (IS) and Database Management System (DBMS)

5. Write short notes on the following:

10

a) Impact of IT on retail business

b) POS Station Security Methods

c) Retail reporting

d) Features of the Retail Loyalty Programme

6. Briefly comment on the following:

10

a) “Retail is about detail and accurate details help in taking the right decisions”.

b) “The POS system can provide standard and customized reports to the retailer”.

c) “Networks and telecommunications are the important components of information

d) systems”.

e) “Retailers are racing to become better at slicing and dicing reams of data they collect from multiple channels”.

7. Discuss the benefits and considerations of implementing a CRM system.

10

(B) Essay Type Questions

8. State the various transactions to be performed under the goods dispatchpicking function through MMS.

15

9. What do you understand by campaign management? Discuss the process of implementing campaign management.

15

BRL 15 Solved Assignment 2022-23 : All assignments are in PDF format which would be send on email/WhatsApp (7827967728) just after payment.

POST GRADUATE DIPLOMA IN AUDIO PROGRAMME PRODUCTION Bachelor’s Degree Programmes (BBA) ASSIGNMENTS

Dear Learner,

You have to submit one assignment in each course, i.e. BRL 15. All these are Tutor Marked Assignments (TMAs). Before attempting the assignments, please read the instructions provided in the Programme Guide carefully.

Kindly note, you have to submit these assignments to the Coordinator of your Study Centre within the stipulated time for being eligible to appear in the term-end examination. You must mention your Enrolment Number, Name, Address, Assignment Code and Study Centre Code on the first page of the assignment. You must obtain a receipt from the Study Centre for the assignments submitted and retain it. Keep photocopies of the assignments with you.

After evaluation, the assignments have to be returned to you by the Study Centre. Please insist on this and keep a record with you. The marks obtained by you will be sent by the Study Centre to the Student Evaluation Division at IGNOU, New Delhi.

Guidelines for Doing Assignments

There are five questions in each assignment, all carry equal marks. Attempt all the questions in not more than 500 words (each). You will find it useful to keep the following points in mind:

Planning: Read the assignments carefully. Go through the units on which they are based, make some points regarding each question and then rearrange them in a logical order

Organization and Presentation: Be analytical in your selection of the information for your answer. Give adequate attention to the introduction and the conclusion. Make sure that your answer is logical and coherent; has a proper flow of information.

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